One of the most common questions small business owners ask is, “How much should we spend on marketing?” Knowing how to set a marketing budget is an important and difficult task. You need to spend enough to reach your goals…

When you started your business, it was likely because you had unique expertise or a big idea — and it wasn’t related to accounting. Most business owners aren’t accountants, yet they take on financial roles when they start their business….

It’s safe to say that almost every business would love to do at least one thing: increase profit. High profits not only drive returns for business owners and investors. High profits are essential for building a healthy, long-lasting company. Profits…